Dedicated Launch, Tech, and Marketing Strategy

If you're a Solopreneur, Coach, Course Creator, or Small Business Owner with a digital product or online service...

Who is ready to scale your offers and income or finally get those systems in place to grow... 

We got you.

We know you're a badass and you can do it all, but you don't have to! You didn’t start your business for overwhelm, late nights, and a neverending to-do list. It’s time for support.

We will take over your launch & marketing strategy, systems & processes, tech & automations, and social media management…

So that you can focus on what matters most… your clients (and your sanity)..

Let us step in and end your admin strategy struggle!

We understand that as an entrepreneur, you have 80 million things going on. You need help... but you don't have the time and energy to train someone brand new. 

We've been in business for over 14 years and will treat your business like our own. Here are some of the ways that we make sure we're supporting you at a high level:

We aren’t hobby freelancers.

We aren't just another team of Virtual Assistants. We've been in business for years and show up not as your admin, but as a business partner who is here to support you, make your life & biz easier, and also sometimes guide you. We've worked with tons of high-level entrepreneurs (and seen what works and what doesn’t), managed six-figure launches, but also have run our business like a business. We understand both sides of the client and the freelancer roles and what it takes to succeed in both.

We’re not your “normal agency”.

We know the term "Agency" can mean... not so great things. When you work with us, you will work DIRECTLY with Melanie. Depending on your project, you may also work with our team… working directly with them as well. We don’t subcontract out to people behind the scenes. You will know exactly who is doing what, and have direct communication with all of us. We're a very small team and our freelancers are highly trusted. We chose this format because it allows us to each focus on what we do best, so we can keep our work high-quality.

We’re not just checking tasks off a list.

We see everything at a high-level, understand what's happening in the biz and why, and try to be one step ahead at all times. We take quality extremely seriously. We are proactive, we are leaders, and we shine because we truly love what we do. We take continued learning seriously and also commit to coaching ourselves to be the best we can be. We save you time by jumping in right away and we aren't shy about suggesting ways we can do things better, easier, and more streamlined.

Specialized Services

Ready to get your business organized?

Your plan will be completely custom to your business and your needs, you can add or subtract services at anytime.

Don't just hire a Virtual Assistant, hire a specialist that can take your business to the next level - without taking extra time from you.

Here's how we can help you...

  • Admin Strategy

    Inbox Management
    Calendar & Scheduling
    Team and Project Management
    Managing Speaking Events
    Processes and Systems
    Online Research
    Documentation
    Interviewing and Hiring
    Billing and Payment Tracking

  • Launch Strategy

    Program Planning Brainstorm Sessions
    Launch Runway Outlines
    Launch Marketing Planning
    Tech set up - Landing Pages, Sales Pages, Members Areas
    Opt-in and Sales Page Copywriting
    Email Sequence Copywriting
    Workbook and PDF/Spreadsheet Template Creation
    }Affiliate and Partner Management
    KPIs
    Launch Debrief

  • Tech Strategy

    Website Updates and Upkeep
    Uploading and Publishing Blogs
    Newsletter Set Up and Sending
    CRM, Tagging, and Contact Management
    Building and Testing Funnels & Automations
    Video and Audio Editing
    Podcast Production​

  • Social & Email Marketing

    Content Calendar Planning Sessions
    Hashtag Research
    Graphics, Reels, and Stories
    Caption Creation
    Instagram, Facebook Group, and LinkedIn Engagement
    Facebook and Instagram Ads
    Email Marketing Copywriting
    Blog Copywriting
    Speaking and Collaboration Planning
    Monthly KPI Analysis

Plus... we can't forget about all the Tech Programs!

We regularly work with several popular programs including:

Kartra, Kajabi, Google Suite, Outlook, GoHighLevel, WordPress, Squarespace, Wix, Showit, Adobe, Canva, Keap, Hubspot, Zapier, LeadPages, ConvertKit, MailChimp, ActiveCampaign, MindBody, Notion, Alma, Audacity, Libsyn, Capitvate, WeVideo, Asana, Monday, ClickUp, Calendly, all the social media platforms…

And so many more. Like, there are SO many programs all the time ;)  

Contact us if you have a question about a specific program. And if we don't use a program currently, we can usually jump right in and figure it out quickly!

Meet our team!

Melanie Weigel

My specialties: Launch Support, Tech, Automation, Email Marketing, Project Management, Podcast Production

I'm Melanie. I live in Kansas City, MO, and you'll often see me wearing all black and living in yoga pants. My work history started in the restaurant and bar industry. I woke up and realized that I just had to make a change (as an entrepreneur - maybe you can relate!). I wanted to move to the beach and work for myself, and that's how the vision began. I began my career as a Virtual Assistant in 2011 working with several businesses from start-up companies to Fortune 1000 CEO's. Fast-forward to 2015, I decided to take this freelancing thing into a full-time business, and learned how to manage multiple clients while still providing excellent quality of work. However, I realized that I also can't do it all (without being super stressed out all the time) - so I started bringing on other specialists who could support my work and make my (and your!) business even better. I have a passion for helping businesses succeed, it truly makes me happy to be a part of that process. Whether you know EXACTLY what you need or have never delegated anything in your life, we are HERE FOR YOU. Feel free to send me a DM to say hi!

My specialties: Copywriting, Graphics, Social Media Planning & Implementation, Social Engagement & Growth

Kateri has been a social media specialist for the past six years.

Originally a middle school music teacher, Kateri left the teaching space and found virtual assistance as a place where she could use her skills to continue to help other small business owners grow and succeed.

She helps coaches save time, increase visibility and sales, and have more impact.

When not attached to her laptop, she enjoys reading fantasy novels, horseback riding, and traveling. She lives in Pennsylvania with her husband, two adorable dogs, and three sassy cats.

Kateri Swavely

+ Additional Support

We regularly work with a few trusted freelancers that we've vetted and know complete high-quality work. We have Nik with video editing, Lindsey with tech, Leslie with ads, Cindy with social engagement, and more.

This could include graphic design, web design, copywriters, marketers, additional tech support, and audio/video editors that we know and trust to bring in to assist with projects when needed. These freelancers depend on availability, however we will always ensure cohesiveness and will generally keep the same freelancer on any long-term project.

We're happy to send you any direct freelancers bio and intro that will be working on any project, and we will always let you know before we send any work to another freelancer.

And if there is anything you need that we don't currently do in house, we can find someone amazing - and manage them - to make it happen for you.

Cool... how do I get started?

  • Because we create custom packages for all of our clients based on your actual needs… and we simply can't overbook ourselves, we connect with every client via Zoom first to make sure we're on the same page before we take on any new projects.

    The first step is scheduling your Discovery Call with Melanie to discuss your project, get clear on tasks and timelines, and go over any questions that you have.

  • Within 48 hours of your Discovery Call, we will email you a full project plan which includes our understanding of your project requirements, an overview of work to be completed, and a project quote. You can either decide it's not a fit (and that's okay!), ask for revisions, or approve the plan.

  • Once we've gotten your approval, we will send you a contract and an invoice for your first month. Once both of these have been taken care of, we will begin work.

  • Within your first 7 days, we will book a Kickoff call. During this session, we will discuss what’s going on currently in your business, get a list of priorities, share any logins or information needed, and talk next steps. Then we will get to work!

Ready to chat?

We are currently on limited availability, so please reach out to us via email here with more information about your needs to see if it's a fit to move forward with a Zoom call. We're excited to hear from you!

Have questions? We have answers!

If you don't see your specific question here, feel free to send me a DM or an email.

  • We are generally available during regular business hours 9 am - 5 pm Central Time. We aim to turn projects around within a 24-48 hour timeframe, and work to set clear expectations on larger or ongoing projects.

  • Feel free to send it over. If we can reply, we will - if we can't, you will hear from us the next business day. If it's urgent, please add "URGENT" as the first word of the message/subject line so that we know to open that ASAP.

    As a heads up, Melanie is totally fine with messages at weird hours, however giving the rest of the team work/life balance is important to us so we try not to bother them after hours unless absolutely necessary.

  • Absolutely! We hold a weekly meeting with most of our clients, and are happy to schedule a regular ongoing time with you. Or we can just check in as needed, whatever works!

  • We also don't like working with random people. We are a small team and you will know and work directly with your assistants. We don't just offboard work randomly or have lots of people starting and stopping work with us all the time. So don't worry - you will always know who is working on your tasks.

    And if you want to ONLY work with one specific team member directly, we can make that happen as long as they have the availability.

  • We prefer to communicate via Slack, however we know that everyone has their preference and it's important to us that we're doing what works best for you. So if email / text / Asana / Discord or whatever other random thing works better for you, that's fine by us.

  • We use LastPass to share sensitive information. You can also give us info on a phone or Zoom call and we will add it directly into our LastPass account. Please do not email us passwords etc.


  • To make things easier and more streamlined for us both, we work on a monthly project retainer. Your monthly fee will be determined by your project plan and will be the same every month. This helps you to budget accordingly, and also helps us to focus on work instead of tracking every minute of our day.

    The majority of our projects will be quoted on a month-to-month ongoing retainer, however we can also complete one-time or short-term projects. Your custom quote will be on your project plan during onboarding.

  • We will invoice you on the same day each month (generally the 1st, unless you need a different day or bi-weekly, which we can do). You can pay through our secure invoicing system via credit card, debit card, or bank transfer.

  • If for any reason we need more time to complete a project, we will let you know immediately and also note it in our project management system. While we always try to get things done by the due date, sometimes projects take longer than expected. Communication is very important to us and we will always keep you in the loop on statuses and timing.

  • If we are out of office for any reason, you have the option of either pausing work until return, or having another one of our team members cover and work with you until we’re back in action.

  • Sure! If you would like to see any samples, just email us and let us know what type of projects you would like to see. We do not share samples on our website simply because protecting our clients privacy is very important to us, but we are happy to share privately if needed. :) 

  • If you need to pause work for a period of time, please let us know as soon as possible. We will do our best to find a solution to hold the time for you and restart when you're ready, however we can't always guarantee availability after a hold.

    If you need to cancel for any reason, please let us know with at least 14 days notice before your next billing date.